Marketing Events Dashboard

Completed & Past Events

Campaign Info						Lead Funnel				Opp Stages								Metrics & Targets
Campaign Name	Type	Start Date	End Date	Budgeted Cost	Actual Cost	Leads	MQLs	Opps Created	Active Opps	Discovering	Qualifying	Scoping	Evaluating	Confirming	Closing	Closed Won	Closed Lost	Cost / Opp	Cost / MQL	Target Opps	Target MQLs	Target Leads
trade-show-humanx-040626	Trade Show	Apr 7, 2026	Apr 9, 2026	$125,000	—	67	—	1	1	1	0	0	0	0	0	0	0	$125,000	—	—	—	—
anish-speaking-battery-032626	Organic Field Event	Mar 26, 2026	Mar 26, 2026	—	—	15	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
event-sequoia-dinner-030426	Field Event	Mar 4, 2026	Mar 4, 2026	—	—	15	—	3	3	0	3	0	0	0	0	0	0	—	—	—	—	—
trade-show-aws-reinvent-120125	Trade Show	Dec 1, 2025	Dec 5, 2025	—	—	1051	—	2	1	1	0	0	0	0	0	0	1	—	—	—	—	—
trade-show-kubecon-111025	Trade Show	Nov 10, 2025	Nov 13, 2025	—	—	160	—	1	0	0	0	0	0	0	0	0	1	—	—	—	—	—
field-event-sequoia-infra-pitch-110325	Organic Field Event	Nov 3, 2025	Nov 3, 2025	—	—	3	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
field-event-a16z-deer-valley-oct25	Organic Field Event	Oct 1, 2025	Oct 1, 2025	—	—	9	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
field-event-kp-cto-dinner-082625	Organic Field Event	Aug 26, 2025	Aug 26, 2025	—	—	7	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
field-event-kp-sre-roundtable-050725	Organic Field Event	May 7, 2025	May 7, 2025	—	—	6	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
field-event-sequoia-infra-breakfast-may25	Organic Field Event	May 1, 2025	May 1, 2025	—	—	15	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
field-event-kp-gcp-dinner-april25	Organic Field Event	Apr 1, 2025	Apr 1, 2025	—	—	16	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
Total				$125,000	—	1364	—	7	5	2	3	0	0	0	0	0	2	$17,857	—	—	—	—

Upcoming Events

Campaign Info						Lead Funnel				Opp Stages								Metrics & Targets
Campaign Name	Type	Start Date	End Date	Budgeted Cost	Actual Cost	Leads	MQLs	Opps Created	Active Opps	Discovering	Qualifying	Scoping	Evaluating	Confirming	Closing	Closed Won	Closed Lost	Cost / Opp	Cost / MQL	Target Opps	Target MQLs	Target Leads
event-kp-dinner-052826	Field Event	May 28, 2026	May 28, 2026	—	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
sponsored-webinar-dzone-052626	Sponsored Webinar	May 26, 2026	May 26, 2026	$8,000	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
trade-show-observ-summit-052126	Trade Show	May 21, 2026	May 22, 2026	$25,000	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
event-sequoia-dinner-051926	Field Event	May 19, 2026	May 19, 2026	—	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
event-sequoia-dinner-051426	Field Event	May 14, 2026	May 14, 2026	—	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
trade-show-knowledge-050526	Trade Show	May 5, 2026	May 7, 2026	$225,000	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—
event-sequoia-dinner-042326	Field Event	Apr 23, 2026	Apr 23, 2026	—	—	0	—	0	0	0	0	0	0	0	0	0	0	—	—	—	—	—